15th November 2024
RIGHT OF PUBLICITY
RIGHT TO PUBLICITY VS. RIGHT TO PRIVACY
Explore the legal boundaries between personal image rights and privacy protection. Gain legal insights from experts in the field and understand how these two essential rights intersect in today's ever-connected world.
HALF-DAY SEMINAR: 15TH NOVEMBER 2024
The success of a fashion Maison is often undoubtedly linked to the figure of the fashion designer who founded it, whose continuous creations represent the daily lymph for the consolidation and growth of brand awareness.
The link between Maison and designer is strengthened even more considering that their main brands correspond to the name and/or surname of their founders/designers. “Salvatore Ferragamo”, “Chanel” and “Dolce & Gabbana” are only a few examples.
But the fashion sector and the success of a fashion house or a promotional campaign are also tied to the exploitation of images or names of third parties. For instance, the creation of a “capsule” collection dedicated to or inspired by famous people, or the involvement of VIPs as testimonials in an ad campaign.
However, the notoriety of an individual does not allow the exploitation of their name/image for any purpose without their approval and finds its limit in the right to privacy and to the protection of personal data.
Considering this, the “FASHION LAW SEMINAR RIGHT OF PUBLICITY VS. RIGHT TO PRIVACY 2023” aims at providing its participants with practical information, benchmarks, and the latest legal updates in terms of patronymics trademarks, image exploitation and right to privacy and the protection of personal data of famous individuals.