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Karin Zaghi
背部 Ilaria Amato

KARIN ZAGHI

她是博科尼大学市场营销系教授,也是博科尼商管学院高级教授。她是博科尼商管学院两个高级硕士项目主管:贸易营销和视觉营销。她在博科尼商管学院的MAFED(时尚,经验和设计硕士)项目中教授视觉营销课程。多年来,她一直从事时尚行业教学,研究和咨询活动。她在业内领先的学术期刊和管理期刊上,如Micro&Macro Marketing, Economia&Management, Largo Consumo 都发表过文章。 她最近的两本出版物: "Visual Merchandising e relazioni di canale”, Franco Angeli 2013 “Visual merchandising. Orientamenti e paradigmi della comunicazione del punto vendita” Franco Angeli 2014.