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Milano Fashion Institute is so happy to give a warm welcome to the students of Chulalongkorn University from Bangkok, Thailand!
Over the next two weeks, we're embarking on the Fashion & Luxury Brand Management course program. A unique journey into Italian Fashion Excellence will consist of theoretical lessons, visits to company headquarters and showrooms around the northern and central Italy area, and the discovery of the Italian fashion capital, Milan.
The itinerary is bursting with excitement - a fusion of classroom knowledge and real-world immersion.
Our first stop: Fashion & Luxury Product Development. We're diving deep into the artistry of fabrics, textiles, craftsmanship, and techniques. Students will witness the magic that transforms materials into fashion masterpieces and meet the skilled artisans behind it all.
Next, we explore the realm of Italian "Maestros", learning the secrets behind iconic fashion houses and discovering how concepts come to life, from ideation to material selection, prototyping, and full-blown production.
The journey continues with Luxury Retail Management, uncovering the mysteries of the golden quadrilateral and off-price systems. Exploring strategies, innovations, and the creation of unforgettable brand experiences.
Finally, we'll venture into the world of Italian emerging designers, exploring the bridge between fashion and lifestyle. Students will learn how innovation can carve a niche for your brand in the industry.
So, Chulalongkorn students, fasten your seatbelts for a unique Italian fashion experience. We, at Milano Fashion Institute, are excited to be your hosts as we unveil the beauty and excellence of the fashion capital of the world.
Get ready to create unforgettable memories and fashion-forward experiences!