How a luxury fashion product can be sustainable? In the PSM Master, you’ll find all knowledge, competences and analysis tools need to define and to recognize a sustainable product-service system for a luxury Italian market.

The Master in Fashion Creation: Accessory Design has been conceived to fuse hands and mind, experimentation and tradition, technology and craft, prototype and industrial production, in collaboration with the most prominent companies in the sector.

The Master in Fashion Direction: Brand & Lifestyle Management is aimed at training those professionals who will act as a bridge between creative and managerial processes in the lifestyle and creative based industries. 

Brands have cultural identities and roots, which often come out from the products and the company’s technical expertise and craftsmanship, while in other cases it is the result of a careful brand strategy and communication architecture. 

The Master in Fashion Direction: Brand & Product Management  is aimed to form professionals, with different skills, that are able to contribute to the process of brand management and collection development. 

FROM BUYING TO DIGITAL FASHION MARKETING.
Managing the business of a Fashion Company means to combine fashion marketing, fashion management and fashion retail.