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SHORT COURSE IN STYLING MANAGEMENT

Short Course in Fashion Styling Management (SCFS) 

Lecturer: to be confirmed

The course in Fashion Styling Management (SCFS) offers intensive training in styling as a complete creative process: from concept research to the construction of the final image, through look development and visual storytelling. A practical, portfolio-oriented programme designed for those who want to translate inspiration into a coherent aesthetic language across styling, context and brand identity.

Held in both Italian and English, the course is open to university students, young professionals, and anyone looking to build operational skills in fashion styling and gain an understanding of the typical workflows of editorial, campaign and showroom styling within the fashion industry.

Short Course in Fashion Styling Management (SCFS) 

 

Key Facts

Duration: 5 days — 6 hours per day (30 hours total)

Start date: On Request

Location: Milano Fashion Institute Campus, Via G. Durando 38, Milan

Language: Italian and English

Fee: €1,500 + VAT

 

Programme

Day 1 — Styling Fundamentals & Visual Language Understanding what styling is and how it creates meaning Fashion styling: roles and areas of application (editorial, campaign, runway, celebrity). Analysis of visual language in contemporary fashion. Case studies from editorials and Milan Fashion Week runway shows. Workshop: first analysis and selection of visual references.

Day 2 — Research, Moodboard & Concept Development Building the visual idea How to build an effective moodboard. Trend analysis and stylistic research. Editorial concept development: theme and visual narrative. Brand reference analysis. Workshop: final moodboard construction.

Day 3 — Technical Styling & Look Construction Translating the concept into real looks Styling principles: silhouette, volume and layering. Styling for editorial, runway and campaign. Outfit construction and combinations. Accessories, details and visual consistency. Workshop: full look development.

Day 4 — Shooting & Art Direction Bringing the concept to production — on set Introduction to the creative direction of a shoot. On-set styling: dynamics and adjustments. Posing, storytelling and working with the photographer. Editorial shoot simulation and material review.

Day 5 — Editing, Selection & Presentation Finalising the project Project editing: image selection and narrative sequence. Construction of the final editorial or concept book presentation. Structured feedback and final project presentation.

SHORT COURSE IN STYLING MANAGEMENT